A 100% free way to get great quality clients
Are you consistently using this approach?
It’s incredibly difficult to self diagnose.
Is your Practice going swimmingly?
The link to complete the free online Practice Performance Assessment is: www.takethetest.today
The more you share, the more they’ll care.
Convenience is the enemy of value.
This is an easy trap to fall into which results in your clients feeling unloved. In the video, I refer to an article that goes into more detail. Read more here: https://www.avn.co.uk/2019/06/19/convenience-is-the-enemy-of-value/
What’s your measure of success?
The true measure of your success.
Are you measuring the number that will drive action to improve your practice? Or that are consequences of the things you’ve done.
Heres the link to the article I mention: https://www.avn.co.uk/2019/06/12/measuring-your-success/
2 tips and a freebie
I’m seeing that a lot of Accountants are tapping into the expertise of social media experts and web developers for content that is meant to represent themselves.
And, it is a good thing to be leveraging your time but what I’m really seeing is lots of generic content, lots of overly self-promoting content rather than stuff that differentiates you and speaks for who you are.
So I’ve got a couple of tips for you because I believe there has to be an in-between.
Claim your style guide here: http://unbouncepages.com/styling-guide-offer/
If you don’t ask, THEY don’t get
This morning I was delighted to receive this wonderful email from one of our AVN members.
Within it he was expressing sincere thanks to the AVN team for the impact that AVN’s had on him personally and his accountancy practice.
He shared some results he’s been getting, but the one that I wanted to share with you is that he was saying, just yesterday, he sat down with one of his clients, who had previously paid him a thousand pound per year, and he asked him some thought-provoking questions.
Earn more, work less…blah blah blah
Isn’t that just everybody’s opening gambit?
You must be sick of seeing it by now. I know I certainly am, and I must confess I’m guilty of using it myself in the past.
But it’s fair to say two things. One, most of us are so used to seeing that kind of language that we tend to switch off to it.
And number two, not everybody wants to reduce the amount of hours that they’re working. Maybe they’re pursuing a passion. Not everybody feels the need to earn more either.
Please and thank you’s
Please do take 37 seconds to listen to this piece of advice, it simple but it is important.
Tax Returns are over! What’s been the cost of doing those tax returns? Watch this brief video for a quick tip.
65% of Accountants struggle
This staggering statistic shows that so many accountants in practice struggle in ways that you might too.
Watch my brief video and then click this link to join me on my next webinar: www.avn.co.uk/webinars
Are your ducks lined up?
What are the important things you’ve been putting off doing until your ducks are in a row? Watch this brief video to find out why those ducks will never line up!
Win, win, win proposition for you
About 7 minutes of your time in exchange for some powerful resources from me?
Get better referrals
Sometimes, we feel compelled to work with a referred client, here’s a simple strategy to get great referrals.
Mistakes are welcome here
Our best source of learning as a team
Introduce this type of culture into your Accountancy Practice and the results will be amazing.
When would now be a good time?
The day to day stuff, whilst really important, stops us from making life better.
Watch this short video, send me an email if you’d like some personal recommendations.
This is how you stop fighting fires
Being busy isn’t the same as being productive.
My 50 second tip this week, recorded from my stand at Accountex is intended to help you prevent those fires getting started.
A proactive Accountant would say?
Are you truly delivering on the expectation of a proactive accountant?
Many Accountants advertise themselves as a proactive accountant and yet, when I asked them what that means, the response alarmed me.
In order to be successful, you must…
decide on something incredibly important
Of course, money is important and is a huge enabler to many things in business and in life but there’s a bigger picture. Watch this short video for more
Traditional vs Forward Thinking Accountants
Traditional vs Forward Thinking Accountant; a simple distinction. Which do you think you are and which do your clients think you are?
Read my blog to get a full run through of the difference and decide which you truly fall into. Click here: https://www.avn.co.uk/2019/04/16/technology-wont-ruin-your-practice-your-decisions-will/
Get the best from your Accountex trip
I know that you’re being bombarded with emails from speakers at Accountex so I’m sure organising your day will be a challenge as it is.
My advice is to have a specific objective for your visit.
Watch this video to see if my presentations at Accountex fit with your objectives, if so, I hope to see you.
I’m an accountant…tumbleweed
You have about 10 seconds to achieve a ‘tell me more’ when someone asks what you do. What do you say?
Ask me to send you a copy of our Elevator Pitch Resource for free by emailing email@example.com
When someone asks, what do you do, how do you answer?
You’ve got about 10 seconds to really grab them.
Do you answer, ‘I’m an accountant?’
Or as I’ve seen quite often recently, do you answer in a way that actually doesn’t really reveal that you’re an accountant and leaves the recipient quite confused about what you do and too embarrassed to ask?
Your decision from yesterday
The results that you’re getting in your Accountancy Practice today, are the consequences of the decisions and actions that you took yesterday.
Reach out to us. We can help you make those changes that you want.
Here’s a rod
Avoid this mistake in January that creates a rod for your back. I know you’re busy with Tax Returns, this brief tip will help you and your clients
Some benefit from a penalty, it becomes a success which raises morale and increases performance. Watch this short video to replicate the benefits.
Although your clients will want to avoid a fine, they’ll do it at the last minute – which doesn’t help you. Try this instead!